Founder & CEO, SWN PR & Advisory
Sirly brings over 10 years of experience in Communications and Public Relations, covering a wide range of industries including technology, startups, capital markets, financial services, FMCG, luxury brands, property, sports, tourism, gaming, and entertainment.
She has successfully led communication programs for several Initial Public Offerings (IPOs) on the Indonesia Stock Exchange — from tech companies to Bali United, the first football club in Southeast Asia to go public.
Sirly began her career as a PR Consultant at Kennedy Voice & Berliner, where she was actively involved in startup and social entrepreneurship initiatives. She has collaborated with numerous startups and social enterprises, providing strategic PR expertise to help them amplify their impact.
Today, she serves as the Founder & CEO of SWN PR & Advisory, a PR agency she built from the ground up. Beyond her professional role, Sirly actively shares her insights and experiences through workshops, seminars, and communication industry events.
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